Going Blue

Marine Conservation Campaign

THE ENEMY: Ocean Plastics
NPO PARTNER: Clean C
LAUNCH DATE: 5 December 2020
END DATE: 12 December 2020
LENGTH: 8 days – one for every million metric tonnes of plastic added to our oceans each year!

There are currently 150 million metric tonnes of plastic in our oceans – while that number is growing rapidly!
You see it can take up to 1000 years for plastic to break down naturally and even then it only breaks down into microplastics
Microplastics (smaller than 5mm or 0.2 inches) break down into toxic components, poisoning our sealife and drinking water
So, how do you remove tiny plastics out of the vast ocean? We have a problem on our hands!

iDiveblue’s motto is #everythingocean but we cannot claim to live that motto out while our oceans look the way they do
So, as the Brothers of iDiveblue, we have stepped in and set up our flagship conservation campaign: Going Blue
Going Blue is an anti-plastic campaign intent on building community around ocean-based change
Our attention rests on education, prevention, and rehabilitation

iDiveblue is incredibly proud to announce their Partner for the Going Blue Campaign – Clean C
Clean C are a non-profit organization that organizes Beach Cleanups & Recyling Initiatives under a holistic grassroots backdrop dedicated to Community
Going Blue have committed their resources to aid Clean C in their pursuit of Plastic-free Oceans and Community Upliftment
We will support the campaign with authentically-crafted content, social media love, and many man hours in the hopes of reaching a global audience
Furthermore – we pledge to make a sizeable donation once the campaign wraps up